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The Industrialist’s Dilemma Session 7: Mark Fields, Ford

The automotive industry is changing in fundamental ways across a wide variety of vectors – new technologies, changing consumer demand, unexpected entrants, etc. – all at the same time. The level of complexity is unprecedented in the industry’s history, shared Ford CEO Mark Fields. “We are at the most transformational time we have seen in the auto industry in over 100 years. It’s not just that the technology is changing… but when you look at the societal factors, they are huge.”

During his visit to The Industrialist’s Dilemma class on February 25, 2016, Mark discussed with Lecturers Robert Siegel and Aaron Levie how Ford is simultaneously growing its existing business while adapting to new challenges and opportunities.

Read more takeaways from the talk on Twitter: http://stanford.io/indusdilemma

The Industrialist’s Dilemma course explores how digital disruptions are having tectonic shifts on large, successful and established companies, whether they have a digital foundation or not. Learn more: http://stanford.io/1TPZuyZ

Watch Session 1 with Stripe CEO Patrick Collison: http://stanford.io/1nm5Hsg

Watch Session 2 with Enjoy CEO Ron Johnson: http://stanford.io/1RGct8R

Watch Session 3 with Nest CEO Tony Fadell: http://stanford.io/1UOFgpV

Watch Session 4 with 23andMe CEO Anne Wojcicki: http://stanford.io/1TnoLCa

Watch Session 5 with Kaiser Permanente CEO Bernard Tyson: http://stanford.io/1ooINRR

Watch Session 6 with Visa CEO Charlie Scharf: http://stanford.io/1OSdgMW

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